Cohort Signals: Predicting Mobile Churn Before It Happens
Feature stores, hazard curves, Thai store-review language, and a scored notebook you can take back to Monday standup.
Full syllabusCourses
Programmes for people who already open the warehouse.
One flagship, four shorter desks. All assume you can read a simple query. None assume you enjoy vendor scorecards.
Event Taxonomy for Retention Teams
How to name intent without logging every tap. Built for apps that survived two rebrands and three analytics vendors.
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Survival Curves without a Data Science Degree
Kaplan–Meier and Cox in language a PM will repeat. No Python theatre; plenty of paper plots.
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Paywall Timing & Churn Windows
Where trial-end prompts collide with hazard. Includes a lab that often recommends waiting, which marketing rarely enjoys.
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Store Review Sentiment as an Early Exit Signal
Thai and English review text as a leading indicator — useful, biased, and never a substitute for session-depth decay.
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Push Fatigue and the Quiet Uninstall
When re-engagement campaigns steepen the exit curve. You will likely delete a journey before the last session ends.
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